2020

Isagenix Virtual Celebration 2020

Event Date
07/17/2020
Project Timeline
6 weeks
Deliverables
A Virtual Solution
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The energy of live in-person events is unshakeable. However, due to the developing situation of COVID-19, virtual events are at a record-high debut. With less than six weeks before going live, the Isagenix and Cornerstone teams took this traditional live event and made a virtual masterpiece.

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On custom-built sets, our team of virtual event experts filmed enough content at the Cornerstone Studios to fill three full days worth of compelling and engaging content. The event was built on a set that housed three unique environments, each complementing its sister set, resulting in cohesion with every camera shot. A combination of LED, projection, and Épix and other lighting elements created depth and allowed the studio sets to transform throughout each segment.

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The overall program featured two general sessions, an award show, and thirteen on-demand breakout sessions. Isagenix didn't compromise on crowd favorites either. Each live stream kicked off with DJ Skemaddox, who showcased jam-packed jam sessions to get the crowd pumping. They also made room for the traditional Share the Shot activity, where attendees toast with the Isagenix e-shot, bringing even more energy to the event from the comfort of their home. The first-ever virtual celebration reached tens of thousands of Isagenix members and streamed to over 68 countries in eight languages.

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The event came with its own challenges, such as presenters participating remotely from around the globe and a tight timeline. Thanks to detailed planning we were able to seamlessly integrate all of the elements for a cohesive and memorable finished product.

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The first-ever Isagenix Virtual Celebration was brought to attendees around the globe through Cornerstone’s custom platform. On this platform attendees viewed live broadcasts in eight different languages, social media posts from attendees worldwide, and were able to network amongst themselves through interactive chat where executives and key Isagenix members made appearances. The platform also hosted the World of Isagenix, where visitors learned more about Isagenix products, business campaigns, and other Isagenix initiatives.

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There is no one size fits all for virtual events. Cornerstone has aided the transition for both small and large scale events, from live streaming to on-demand and beyond. Cornerstone offers many variations of virtual platforms to host all your digital event needs. Have questions about taking your live event virtual? Reach out to us, and one of our virtual event specialists will get back to you.

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